Driving Global Engagement: Humber’s Vision for International Recruitment
Humber Polytechnic continues to strengthen its global presence through strategic recruitment and marketing efforts. In this Interview of the week, Alexander Prokopenko, Associate Director of International Recruitment and Marketing for LATAM, shares insights on Humber’s approach to international education, student support, and the institution’s commitment to quality and innovation.
1. What makes Humber Polytechnic stand out as a destination for international students?
Humber Polytechnic is one of Canada’s most dynamic and diverse postsecondary institutions, recognized for its career-focused programs, strong industry connections, and inclusive campus culture. For international students — especially those from Latin America — Humber offers more than academic excellence: it provides a welcoming environment and the support needed to thrive in Canada.
2. How does Humber support students from Latin America during their transition to studying in Canada?
The institution recognizes that transitioning to a new country can be both exciting and challenging. Its International Centre offers personalized pre-departure guidance, welcome programs, and adaptation support. It also works closely with the Latin America recruitment team to ensure that students have access to accurate information before arriving. Once on campus, Latin American students can access advising, academic support, peer mentoring, and student-led cultural associations that help them feel connected and supported throughout their studies.
3. What role do marketing and recruitment play in Humber’s international strategy?
Marketing and recruitment are at the heart of Humber’s international strategy. The institution combines local partnerships with a global brand to attract talented students, while also offering solutions for organizations seeking talent development. Humber’s expertise in corporate training enables the delivery of customized programs for industry and government, expanding its impact beyond the classroom.
4. What future initiatives is Humber planning to expand its international reach?
Looking ahead, the institution is deepening its collaborations in Latin America, building on established partnerships — such as the one with Universidad Tecnológica del Perú — and supporting the pilot implementation of a National Network of Digital Fabrication Laboratories (Fab-lab) with 26 Institutes of Technological Excellence (IDEX) in Peru. It is also expanding academic pathways, offering specialized training, and developing international cooperation projects that connect Canadian expertise with local priorities.
Humber is committed to being not just a place to study, but a long-term partner in education, innovation, and skills development.